Privacy Policy

1. Introduction

Welcome to the official Hollywoodbets Privacy Policy. We respect your absolute right to privacy and are deeply committed to protecting your personal data. This Privacy Policy outlines precisely how we look after your personal information when you visit our website (regardless of where you visit it from), interact with our mobile applications, or register an account with us. Furthermore, it informs you about your privacy rights and how current data protection laws protect you.

It is imperative that you read this Privacy Policy together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you. This ensures you are fully aware of how and why we are using your data. This Privacy Policy supplements the other notices and is not intended to override them.

2. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been irreversibly removed (anonymous data). In order to provide our premium sports betting and casino services, we may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data: Includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth, gender, and photographic identification (such as your passport or driver's license for KYC purposes).
• Contact Data: Includes billing address, residential address, email address, and telephone/mobile numbers.
• Financial Data: Includes bank account details, payment card details, and alternative payment method credentials. Please note: We do not store full credit card numbers; these are handled securely by our PCI-DSS compliant payment gateways.
• Transaction Data: Includes comprehensive details about payments to and from you, a history of your bets, casino spins, deposits, withdrawals, and other details of products and services you have purchased from us.
• Technical Data: Includes your internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access the Hollywoodbets platform.
• Profile Data: Includes your Hollywoodbets username and password, wagers made by you, your interests, preferences, feedback, and customer support survey responses.
• Usage Data: Includes information about how you use our website, products, and services, including betting patterns and page interaction data.
• Marketing and Communications Data: Includes your preferences in receiving marketing from us and our third parties, as well as your communication preferences.

3. How Is Your Personal Data Collected?

We use different methods to collect data from and about you, including through:

Direct Interactions

You may give us your Identity, Contact, and Financial Data by filling in forms or by corresponding with us by post, phone, email, live chat, or otherwise. This includes personal data you provide when you:

• Create an account on our website or app;
• Place bets on sports or play our casino games;
• Request marketing materials to be sent to you;
• Enter a competition, promotion, or survey;
• Provide feedback or contact Customer Support.

Automated Technologies or Interactions

As you interact with our website, we may automatically collect Technical and Usage Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies. Please refer to Section 9 for more details on our Cookie Policy.

Third Parties or Publicly Available Sources

We may receive personal data about you from various third parties and public sources as required by anti-money laundering (AML) laws. This includes identity and contact data from identity verification agencies, financial and transaction data from payment providers, and technical data from analytics providers such as Google.

4. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• Performance of a Contract: Where we need to perform the contract we are about to enter into or have entered into with you (e.g., to process your bets, manage your account, and facilitate withdrawals).
• Legal Obligation: Where we need to comply with a legal or regulatory obligation. As a licensed betting operator, we are legally required to verify your age, identity, and source of funds to prevent fraud and money laundering.
• Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. This includes improving our services, personalizing your user experience, and ensuring network security.
• Consent: Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending third-party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time.

5. Data Security

Hollywoodbets has implemented robust, state-of-the-art security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. We limit access to your personal data to those employees, agents, contractors, and other third parties who have a strict business need to know. They will only process your personal data on our instructions, and they are subject to a strict duty of confidentiality.

All data transmitted between your device and our servers is secured using SSL (Secure Socket Layer) 256-bit encryption. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

6. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process your personal data, and applicable legal requirements. By law, we have to keep basic information about our customers (including Contact, Identity, Financial, and Transaction Data) for a minimum of five (5) years after they cease being customers for tax and anti-money laundering purposes.

7. Your Legal Rights

Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

• Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
• Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
• Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. Please note that we may not always be able to comply with your request of erasure for specific legal reasons (e.g., AML laws) which will be notified to you, if applicable, at the time of your request.
• Object to processing of your personal data where we are relying on a legitimate interest and there is something about your particular situation which makes you want to object to processing on this ground.
• Request restriction of processing of your personal data.
• Request the transfer of your personal data to you or to a third party in a structured, commonly used, machine-readable format.
• Withdraw consent at any time where we are relying on consent to process your personal data (such as for direct marketing).

If you wish to exercise any of the rights set out above, please contact our Data Protection Officer (DPO) via the customer support channels.

8. Cookies and Tracking Technologies

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of the Hollywoodbets website may become inaccessible or not function properly. Our cookies are essential for maintaining your active session, securing your login, and ensuring your bets are processed accurately. We also use cookies for analytical purposes to understand how our users interact with the site, allowing us to continuously improve the user experience.

9. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, including any requests to exercise your legal rights, please contact our Data Protection Team using the details provided on our Contact Us page. We are committed to working with you to obtain a fair resolution of any complaint or concern about privacy.